Kwontified

GLOBAL SCOPE

From France to Finland, rest easy knowing that your Zalando business is in capable hands. Trust our skilled Managers and Analysts to help you get the most out of your Zalando listings in any of the following European markets.

SALES STRATEGY & REPORTING

All businesses need a road map to guide them on their journey to sales success. With thoughtful consideration of your sales and brand goals, combined with an objective review of pricing and market conditions, we develop integrated sales strategies to differentiate offers and position products for success across a diverse set of markets, customer segments, and categories on Zalando.

Services Include:

• Seasonal Sales Forecasting

• Holiday Sales Forecasting

• Pricing Strategy

• Price Tracking & Repricing Management

• Promotions Planning, Scheduling & Optimization

• Sales Reporting & Analysis

SITE MERCHANDISING

Brands have to do far more than simply list their products. They have to answer product-related questions before they’re asked, provide visually stimulating imagery, and thoroughly engage with their consumers to entice them to buy.

By assessing market trends, brand positioning and page optimization benchmarks, our experts artfully convey the value propositions of your products to connect with consumers and drive sales.

Services Include:

• Merchandising Strategy

• Category & Product Assortment Strategy

• Product Listing Optimization

• Merchandising Calendar Management

• Marketing Process Alignment

DIGITAL MARKETING & ADVERTISING

Efficiently driving sales is a challenge. It takes relevant keywords, data-informed copy-writing, optimized imagery, and an engaged consumer audience to get positive results.

To position your brand and products for success, our marketers craft customized strategies to improve product visibility, raise brand awareness, and generate demand wherever your customers can be found.

Services Include:

• Digital Advertising Strategy

• Brand Strategy Alignment

• Zalando Marketing Services (ZMS) Budget Creation & Management

• Zalando Marketing Services Campaign Phasing

• Zalando Marketing Service Optimization Sync & Reporting

INVENTORY MANAGEMENT

Effective inventory management is all about knowing what you have, where it’s stocked, and how much you’ll need to meet future consumer demand. Using tried-and-true inventory management best practices, we develop forecasts and custom tools to ensure that you are always properly positioned to respond to fluctuations in demand and avoid costly stock-outs.

By leveraging time-phased demand signals, our managers help you improve supply efficiency to free up valuable working capital that would otherwise be stuck in inventory.

Services Include:

• Demand Planning Forecasts

• Zalando Fulfillment Solutions (ZFS) Replenishment Planning

• Merchant Fulfilled Replenishment Planning

• Zalando Fulfillment Solutions Supply Shipment Monitoring